Ulta Medical was established by Dr. Ben Quenzer, a board certified anesthesiologist. Dr. Quenzer has been training dentists and dental offices for medical emergencies for nearly a decade. During that period he began to notice some distinct performance challenges and inefficiencies related to the emergency medical kits that those offices were using. Over time, he decided to create a medical emergency kit that is designed to solve many of those issues and provide simplicity, efficiency, and quality.